Blue Milk Is Back This Summer, but With a ‘Fantastic’ Twist

One of summer’s most highly anticipated movies is “The Fantastic Four: First Steps” and the Marvel franchise is already popping up in new food promotions, from a first-of-its-kind pizza to a lost Pop-Tarts flavor to exclusive Coca-Cola drinks.

Now, TruMoo and Marvel Studios have collaborated on a new milk inspired by “The Fantastic Four.” While the film doesn’t come out until July 25, the beverage is sure to bring fun from the movie to fans a little earlier this summer.

Blue milk is back, but this time it’s a different flavor. And I tried it first. Here’s my honest review.

TruMoo Releases New Fantastic Berry Blue Milk

Last year, TruMoo surprised fans and released a blue milk inspired by Bantha milk from “Star Wars.” The milk brand is now bringing back its iconic blue milk with a new flavor: Fantastic Berry.

The beverage fits “The Fantastic Four” movie perfectly, as the film has a blue aesthetic. And there are four different character labels for the half-gallon jug featuring The Thing, Vanessa Kirby as Invisible Woman, Joseph Quinn as Human Torch, and Pedro Pascal as Mister Fantastic.

This 1% milk is bright blue, just like the costumes, and it’s described as having a berry flavor. In a press release, TruMoo said that the “berry-flavored milk packs a delicious taste and mighty nutrition, including 8 grams of complete protein per serving, to transform ordinary summer days into super-powered adventures.”

As if blue milk isn’t exciting enough, TruMoo is also coming out with limited edition drinkware inspired by “The Fantastic Four,” which fans can collect throughout the summer, while supplies last. The glasses even change color when milk is poured into the cup.

For a chance to snag these glasses, fans must upload proof of purchase for one of the TruMoo blue milks to MarvelMilk.com. On July 18, the first glass will be released featuring the Human Torch. During the next week, on July 25, the Invisible Woman glass will become available, followed by The Thing being featured on August 1. The last glass will be released on August 8 with Mister Fantastic featured on the design. 

My Honest Review of Fantastic Berry Blue Milk

I got to sample TruMoo Fantastic Berry at a recent press event for the new film, and while I had never tried blue milk, I am a huge Marvel fan, so I was super excited to try the new beverage before it was available in stores. I wasn’t sure what to expect, but I was amazed at the bright blue color.

In regard to the taste of the new berry milk, it was definitely sweet and fruity. I was imagining it would taste like strawberry milk, but it had more of a mixed berry flavor. In the end, I think I’ll stick with regular milk, but I’m happy I can say that I tried blue milk. 

The new half-gallon of blue milk, as well as TruMoo’s regular milk gallons with “The Fantastic Four” packaging, are available now at grocery stores nationwide and retailers such as Target and Walmart. And remember to save those receipts if you want a chance at the glasses. It’s going to be a fantastic summer for your glass of milk!